Meta’s enhanced Partnership Ads Hub uses AI to connect brands with the right creators, streamline campaigns, and boost ROI through advanced insights and automated ad performance tools. This marks a major leap for creator-brand collaboration on Instagram and Facebook.

Dollar Shave Club’s latest AI-driven ad campaign roasts its razor competitors with clever humor and cutting-edge generative tools. The brand taps into its signature comedic tone while leveraging AI to produce fast, customizable, and highly shareable content that resonates with modern consumers.

B2B marketing isn’t just about automation anymore — it’s about orchestration. As AI reshapes workflows, marketers must move beyond efficiency to create connected, strategic, and human-centered experiences.